Jr. gives his demands for 2008: Majority control of DEI.

Yes, the Worldwide finally gets the story that even Stevie Wonder could see happening. That's right, Teresa's biggest nightmare comes true. Jr doesn't want cash, he wants control. He and sister, Kelley Earnhardt Elledge, filed for majority control of DEI. After many pep talks from Kevin Harvick and Jeff Gordon, the boy finally realizes that he is the fucking man. Unfortunately, Teresa still doesn't have a damn clue.

Jr. stated for the record that, "I want majority ownership, basically." Simple and to the point to where even Scoop Jackson and Jemele Hill have a clue on Jr's intent. As us NASCAR folks here at Sports Bastards would like to say, congratulations for finding your balls again, Dale Jr. We know even though Dad loved boning ol' Teresa many times in life, he'd be proud of you getting your balls back.

To top off the entire cake, negotiations are so screwed, DEI isn't letting the current owner near the table to negotiate. In fact, Teresa isn't involved in anything related to the contract with Jr. Instead DEI's new President of Global Operations, Max Siegel, is running the negotiations. Surprisingly, Max knows how to run a business. Who'd have thought that one? Also the Director of Motorsports, Richie Gilmore, is front and center with Mr. Siegel.

Both men realize Dale Earnhardt Jr. is the cash cow of DEI. In fact, even Jr. himself realizes that he's the cash cow. Teresa's comments, and various digs at her ownership style by other drivers, caused the negotiations to go straight to hell. All involved in the mess, including Richard Childress, are waiting to see if Teresa fucks it up even more or stays out like DEI has recommended she do.

Time will tell if Jr. and Kelley get what they want.

Posted 02/09/07 by Rich | Filed under: NASCAR/Auto Racing

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Comments

It's about damn time, too. Junior knows that his Budweiser sponsorship is what helps him bring in so much money, and it's only fair that he holds out for a bigger piece of the kitty. Seriously, their driver could be terrible, but people would buy Bud racing gear. The fact that Dale's good is a bonus.

Posted by Ron at 02/09/07 13:18:24

Hey now--from what I've heard and read, Teresa's not exactly been running DEI into the ground since Dale Sr. went to the big oval in the sky. This seems more like a family issue than a business one.

That said, I agree with the talking NASCAR heads at ESPN who say that it would be a better deal if Dale Jr. bought majority ownership rather than expecting it to be handed to him. If he wants to own the company so much, it wouldn't kill him to sink some money into it, would it?

Posted by Jade at 02/09/07 13:19:48

I mean seriously. Budweiser recognizes what a cash cow Junior is and they'd follow him to any racing team. And almost any racing team out there would sell their mother to garner junior for their team.

And Jade.. do you really think Theresa is willing to sell him majority ownership? I doubt it. So, the only way for him to get it is to pretty much blackmail them into giving it to him. They give him majority ownership or he finds a new team. Truex Jr. might be a decent racer, but he'll never be the fan favorite and win races like Junior does.

Posted by Jaime Sue at 02/09/07 15:42:59

Actually, if she's as smart a businesswoman as the NASCAR boys were saying, she probably would rather sell the ownership rights rather than give them to him. It's a win-win deal; Dale gets what he wants and DEI gets more money to put into making the company even more successful. Neither side loses face in the deal, either.

Posted by Jade at 02/09/07 23:36:32